Targets and Future Measures Relating to Production
Use of secondary raw materials
The following targets and future measures were defined by the Managing Board of Wienerberger AG and the business unit CEOs. The decisions were taken on the basis of the materiality matrix developed in 2014 for the individual business units and at Group level. The measures foreseen are part of the Wienerberger Sustainability Roadmap 2020.
Clay Building Materials Europe, working on the basis of its strategy for the use of recycled materials, will define quantitative targets and decide on further measures to be taken.
North America operates a production system based on a closed resource cycle. This process is continuously monitored with a view to possible improvements. By 2016, a pilot plant for the targeted use of recycled material in production is to be put into operation.
Pipelife intends to increase the amount of recycled material per ton of products produced to 70 kg by 2020. To this end, Pipelife will carry out research projects in 2015 in order to optimize the composition of primary and secondary raw materials in its products. Moreover, the technical feasibility of the use of recycled material will be further explored.
Semmelrock will analyze the recycling potential in various fields of production and evaluate the possibilities of substituting recycled material for primary raw material in its product mix. Another goal being pursued by Semmelrock is to reduce the amount of cement used.
Steinzeug-Keramo has already increased the percentage of secondary raw materials used to very high levels, depending on economic and technical feasibility, and will evaluate the percentages of internal and external secondary raw materials in its products in 2015.